Monday, December 3, 2012

Article Writing: How to Effectively Use Articles to Drive Traffic to Your Website


Writing Internet articles gives you credibility and also makes it possible for you to get listed in major search engines like Google and Yahoo without spending a dime, if you are writing the articles yourself. You might spend a few dollars, if you choose to hire an article writer to churn out content for you. All in all, articles still give offer good value for your money.

Keywords play a significant role towards successful article writing. Keywords are responsible for getting you high marks with search engines. For this to work effectively, you need to find keywords with low competition and build articles around them. Use these keywords in the title of your article and in the 1st and last paragraphs for the best results.

This might be a daunting task. However, if you want to make things easy, you can invest in keyword software that will show you what keywords are best for your site. The best keywords that work are long tail keywords. Long tail keywords are specific phrases made up of a string of 4-6 words and will always guarantee you good traffic, if you can find them.

You are bound to get better traffic for a long tail keyword like 'Nelly Airforce One Sneakers' than for the general keyword 'sneakers'. This general keyword could mean almost anything. It could a referral towards sneakers for men or women or even basketball athletes. When you use a long tail keyword in your article you attract targeted Internet traffic.

Ensure that the long tail keyword that you are targeting does not have 10,000 sites ranking for it. If this is the case, you would probably spend forever ranking for a top position in Google. Always shoot for keywords that have less than 10,000 sites competing for it.

A good way to write an article especially if you are starting out is to write in stages. It is not a must to churn out an article in one sitting. Firstly, you can put down the ideas on paper and then later review what you have written and try to make corrections, coordinate your writing flow and infuse your keywords.

Remember to keep your sentences short and to the point. Avoid big words that will leave your reader confused. It is essential that you get your article read and you do not achieve that when you distract them with a dictionary. Try to write like you speak.

People love informative articles that teach them how to do something or offer tips on to get things done even better. If you stick to this strategy, you will surely get good article views. Do not forget to include a captivating description about your business in the resource box and a pointer to your website. The resource box is the only place where you can make a sales pitch to the reader. So use it to your advantage by offering something for free or making an offer they would find hard to refuse.

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